Strava is a popular digital platform and mobile app that allows athletes to record, analyze, and share their workouts using GPS data. It’s widely used by runners, cyclists, and triathletes to track training and compete virtually.
Founded in 2009, Strava supports a social network-like experience where users give “kudos” (likes), post comments, and create segments—portions of road or trail where users can compare times. Features include route planning, heart rate and power integration, and leaderboards. Premium users gain access to detailed analytics like fitness trends, live segments, and training plans. Clubs, challenges, and virtual races have made Strava a staple in endurance communities, fostering motivation and camaraderie.
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